Ecoco

Concept design to reposition Seed & Bean English chocolate, as an organic luxury chocolate brand.

I came up with the name by mixing ethical sourcing and cocoa to create Ecoco. The design was based around luxury and sharing, with its unique packaging opening from the centre. The round shapes used in the logo and packaging give a nod to the organic nature of the chocolate. This was a brief completed at the Shillington Masterclass.
2012