Keryn Sweeney Photographer, Auckland, NEw Zealand.
Keryn, now a friend and long-time client of mine, is a highly regarded wedding and portrait photographer. She got in touch as the direction and style her photography had taken over the years no longer matched with her branding. Her competition had changed and therefore she needed her branding to do the same so she could sit where she wanted to in the market. Her goals were to simplify the brand to just her name, make it feel more elevated and premium all the while keeping it classic and elegant.
2020 - ONGOING
We went with a simple black and white colour palette, the photography spoke for itself, we didn’t need to over-do it. I created some simple but beautiful packaging that enhance the experience Keryn’s clients have with her.
A simple printed A5 thank-you card is written on by Keryn and then slipped into a custom embossed textured card sleeve. This then sits inside a beautiful heavy white card box, with a large wrap around branded label. It’s these details that add to the premium service that Keryn provides.
“As a creative good design is so incredibly important to me, I have been working with Amanda for over eight years now. Throughout this time, she has done my branding across three of brands, from logos to beautiful packaging always delivering over and above of what I could have imagined not to mention a thousand times better than I could ever do myself. I love how quickly she gets what I am after and how her aesthetic last the test of time.”
KERYN SWEENEY